Clyde’s Cycle Center Application
Speciality Imaging Text Postcard
The story
Clyde’s Cycle Center has a national distribution network for its custom cycles and accessories. Each of the retail sales cards uses a vivid preprinted shell, then digitally applies variable text andimages for promotional marketing based on recipient’s purchase history. Goals for the application are to:
- Encourage repeat business with a valuable offer for accessories or services
- Validate offers and thwart counterfeiting using MicroText and Correlation Text
Production notes
- Printengine: Xerox Nuvera® EA Digital Production System or Xerox Nuvera 288 Digital Perfecting System
- Size: SRA3
- Text stock: Xerox ColoTech® SRA3 220 gsm
- Finishing: Off-line trimming